National Brand
Management
The experience to enhance your brand
With PhotoCraft, an IGH Solutions company, you get the benefit of more than 20 years of experience in managing complex national graphics programs. We’ve managed visual merchandising for some of the nation’s most prominent manufacturers and retailers.
Why choose PhotoCraft?
Complete In-House Capabilities
With litho, screen, and digital capabilities all under one roof, we can match color between processes and products. The result is a superior color match across your pieces—important for food, fashion, and product photography.
Program Management
Our unique database and tracking capabilities ensure coordination of all aspects of your visual branding strategy. We know— down to the fixture level — what graphics are in-place or what is needed. From routine change-outs to new product roll-outs, we make managing your visual merchandising and branding strategy efficient and effective.
Quality Kitting and Nationwide Installation
Sloppy execution reflects poorly on your brand. We kit our programs so even untrained store personnel can set them up flawlessly. For more complex work or tightly coordinated rollouts, we offer nationwide installation.
We develop solutions to maximize your branding strategy while meeting the most aggressive timetablles. Whether you’re planning a smaller, regional rollout or a complete, nationwide branding program, we have the experience you’ll need to guarantee success.
